Motor City Records is a vinyl collection store that is based in Detroit. It is a family-owned business where they have been collecting many different genres of music for the last twenty years. This record store went through different changes to meet their audience’s expectations. The store also consists of a listening room for people to come and enjoy the music right then and there. I wanted to combine the beauty of Detroit’s skyline with the beauty of vinyl and give the customers an idea of what the store really means to the locals.
That is how I created my very own logo and company to branch out and try different methods of logo design.